It’s not every day you witness the launch of a new car brand, but that’s what we have with BMW’s new i sub-brand, which was introduced to Ireland last week. Although the i3, the first fruit of this particular tree, has been seen before, this was the debut of the final production car on Irish shores. The i brand is all about sustainable mobility and finding new ways to meet the transport needs of the 21st century. The i3 is a compact car, which was designed from the start to be electric. It uses an aluminium chassis, reinforced by carbon fibre to make the chassis as light as possible. The battery is a solid block mounted in the floor and the resulting lowering of the centre of gravity should ensure a very stable drive. In classic BMW tradition, the i3 is rear wheel drive and performance is spritely, with 0-100 km/h dispatched in just 7.2 seconds. Overall range is quoted …
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