New ticketing, booking and capacity system for Cliffs of Moher

A FULLY integrated ticketing, booking and capacity management system is being introduced at the Cliffs of Moher to further enhance the overall visitor experience for the 1.6 million annual visitors to Ireland’s most popular natural attraction.
Clare County Council has engaged Vivaticket to roll out the Visitor Attraction Management System (VAMS) which will enable individuals and group tours to secure their visit and experience at an available time via a booking portal allowing for improved visitor flow and a better visitor spread. The new technology also offers a range of other features aimed at delivering economic and social benefits for the wider Clare tourism sector.
“We are pleased to appoint Vivaticket in helping us deliver our promise of ensuring the first interaction the public has with the Cliffs of Moher is a warm welcome rather than a focus on a monetary transaction,” explained Leonard Cleary, Director of Service, Rural Development and Tourism, Clare County Council.
Bobby Kerr, Chairperson of the Board of the Cliffs of Moher Centre Ltd. added, “It’s important we invest in digitalisation so that the visitor can get the most out of their visit. Embracing new technology also supports us in our mission to deliver a world class visitor experience that manages demand and delivers back to the wider tourism sector in County Clare.”

Owen Ryan

+ posts

Owen Ryan has been a journalist with the Clare Champion since 2007, having previously worked for a number of other regional titles in Limerick, Galway and Cork.

• Stage set for Johnny Fean
• "We'll make it as competitive as we possibly can"-Loughnane looking forward to Sunday
• The changing face of GOSHH
• The Machine set for fight of his life