The Clare Champion Clare news, sport, entertainment and local notes
A DIGITAL tourism marketing campaign offering a five-day getaway break to County Clare attracted more than 34,000 entries from across the United States and Canada. Hosted by the Cliffs of Moher Experience and supported by Tourism Ireland, Aer Lingus and Clare tourism operators, the ‘Epic Trip’ competition targeted the North American market and reached an audience of 3.4 million people via Cliffs of Moher Experience social media channels. The winning couple, Peggy and Daniel Haukup from Wichita in Kansas, arrived in Ireland this Tuesday. Their prize includes Aer Lingus direct scheduled return flights from the USA with AVIS car hire and a five-night stay in County Clare with attractions and activities included. “The success of this digital marketing campaign is the result of a collaborative effort involving Aer Lingus and Tourism Ireland and is evidence that an inter-agency digital marketing campaign can be very effective at capturing a wider audience,” stated Geraldine Enright, Director of the Cliffs of Moher Experience. …
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