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Tag Archives: paint it pink

Paint it Pink for breast cancer

Early detection, more personalised treatment and more knowledge about the causes and risk factors behind breast cancer mean that more people are surviving the disease than ever before. That’s the message for Breast Cancer Awareness Month this October, as the Irish Cancer Society looks back over 40 years to see the advances that have been made in the prevention, diagnosis, treatment and survivorship associated with this disease. Forty years ago the outlook for a breast cancer patient was vastly different from today. In 1976, almost half of women diagnosed with breast cancer died from the disease. Today, survival rates for breast cancer have increased to 85% over five years. As part of the Irish Cancer Society’s Paint it Pink campaign, taking place throughout October, people across Ireland are encouraged to raise vital life-saving funds that will support our continued investment in breast cancer research, advocacy and services. People can raise funds by hosting a pink coffee morning or event – …

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