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Tag Archives: marketing

New €2 million stimulus for Lough Derg

A new €2 million stimulus package is being invested to progress the objectives of the new five-year Lough Derg marketing plan. Environment Minister Alan Kelly has announced this funding will be spent on implementing some of the key recommendations of the “Roadmap for Experience Development and Destination Marketing Plan 2014-2017” for Lough Derg, which was launched earlier this year. Minister Kelly made the announcement at the launch of a brand new website dedicated exclusively to the promotion of the Lakelands Lough Derg region. Tourism attractions in Clare will be marketed in a more coordinated fashion with the help of a new website, which is designed to make a big splash for Lough Derg. Visitors to the region with information on places to visit, events, accommodation providers and restaurants, special offers, and land and water based activities by visiting www.discoverloughderg.ie. The website is one of a number of marketing initiatives being rolled out over the coming months and during 2015 to …

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