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Tag Archives: Deirdre O’Shea

New tourism plan aims to offset impact of Covid crisis

A DEEP crisis facing the tourism sector in Clare was acknowledged as a new plan was approved by councillors this week to guide the industry for the next decade. The role of tourism as the county’s largest indigenous employer was highlighted, with hopes expressed by some members that the authority might play a role in securing a national cultural centre for Clare. Outlining the impact of Covid-19 on tourism at the monthly meeting of Clare County Council, Director of Service Leonard Cleary noted that the new plan had had to take account of the pandemic. Head of Tourism Deirdre O’Shea agreed that against that backdrop, the strategy was vital. “The local tourism economy is in deep crisis,” she said. “Having a strategy is more important than ever for the next ten years.” Ms O’Shea outlined the risk to the 12,000 jobs dependent on tourism, as well as to the €266 million generated annually by the sector. “The strategy is still …

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Council launches Clare 2020 calendar

THE newly formed Tourism Department of Clare County Council has launched, Experience Clare, a 2020 scenic calendar.  The calendar is specifically targeted at overseas markets and trade shows.  It is a business-to-business tourism promotional tool that will help drive business into Clare. It should be noted that the calendar is not intended for distribution to the general public, since it is targeted at overseas markets and domestic trade shows. Most copies are being sent abroad to drum up tourism business for Clare. Deirdre O’Shea, newly appointed Head of Tourism explained: “We can all be very proud of our county as presented in this calendar. It promotes Clare on a worldwide stage and the calendars are being distributed through Tourism Ireland, Failte Ireland, tour operators and Holiday World Trades shows in both Dublin and Limerick”. Joan Tarmey, Tourism Officer with Clare County Council advised that “it is wonderful to see that good use is being made of images and video footage of the Banner …

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