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Retailer’s scheme to help Clare ladies football clubs

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RETAILER Lidl is continuing its Level The Playing Field fundraising initiative whereby shoppers can help raise money for their local GAA club.

From next Monday, February 7, Lidl is calling on Clare customers to register for its Lidl Plus app, and sign up to the retailer’s rewards scheme to earn rewards for their local club.

Lidl will award the maximum amount of €20,000 to the top performing club in each of the four provinces with a host of other rewards available to all other clubs.

Each time Lidl Plus registered users spend over €30 in any Clare store and scan their app at the till between Monday, February 7 and Sunday, March 27, they will receive a stamp on their digital stamp card.

Multiple stamps can be earned in each shop if a multiple of €30 is spent and once six stamps have been collected, users can submit their completed stamp card via the app with their stamps are then added to their chosen club’s total.

Each club that achieves a minimum of 50 completed digital stamp cards is guaranteed a reward, starting from a set of Lidl sponsored jerseys up to €5,000 in cash funding for clubs that collect 500 or more completed stamp cards.

Fiona Fagan, Head of Marketing at Lidl Ireland commented: “We’re delighted to be able to relaunch our popular Lidl Plus LGFA Club Rewards Scheme this year in support of LGFA clubs across the country.

“Our initiative last year saw such positive results for players at all levels and as a company we’re extremely proud to continue to be the biggest supporter of women’s sport in Ireland. However, we still have some way to go in terms of levelling the playing field and we’re confident that this campaign will contribute significantly towards that shared goal.”

Commenting on the impact of the partnership with Lidl, Carla Rowe, All-Ireland Winner and Dublin LGFA Player said: “Since Lidl’s partnership with the LGFA began, we’ve seen a fantastic upsurge in terms of awareness and support for ladies football.

“This has been reflected in attendance at games and overall support from the public. I see it every day when I meet people and talk to young school kids, boys and girls.

“There is an increased appreciation of the effort required to compete at a high level in our sport. There is no doubt in my mind that Lidl’s contribution to this has been immense. This latest initiative by Lidl is a great opportunity for our clubs across the country to raise some much needed funds to help build on the progress we’ve made and to continue to encourage participation and growth in the sport”.

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