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Tag Archives: tourism market

Passenger growth continues at Shannon

Shannon Airport has achieved growth again in 2015, with its passenger numbers for last year showing a 5% increase on 2014. This is the third successive year of passenger number increases at the airport. 2015 passenger numbers grew to 1,714,872 – the first year since 2010 that the airport has exceeded the 1.7m figure. The 2015 year figure is up over 22% on the total passenger numbers since the airport became independent in 2013.  Excluding transit passenger numbers, the growth in terminal passengers since separation is 25%. The biggest growth area over the three year period since independence for Shannon has been on its European services, which have more than doubled (108%) since the airport was made independent in 2013. The biggest-spending inbound tourism market, the US, has, meanwhile, enjoyed a 12% increase since separation. Commenting on the results, Shannon Group plc Chairman Rose Hynes said, “After the high of 2014 when we achieved 17% growth thanks to a range …

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Tourism market has done digital

Ireland South MEP, Deirdre Clune has cautioned those in the tourist trade not to ignore the fact that the tourism market has gone digital. “Fáilte Ireland research shows that over 73% of holidaymakers to Ireland use the internet for planning a holiday here. What is more interesting is how they are using the internet. According to travel website Tnooz.com, in the first half of 2014, nearly 16% of bookings and 19% of room nights were booked on tablets and smartphones. 41% of web visitors and nearly 38% of page views were generated from non-desktop devices (mobile and tablet). Tourism providers need to optimize their presence in all three channels to provide the best user experience on each device,” said Ms Clune following a meeting of the European Parliament’s Tourism Taskforce. “It is not just about having a website anymore. Small B&Bs, restaurants and tourism providers need a complete online strategy that includes social media, promotions, online bookings and linkages to …

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