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Tag Archives: Tourism Ireland

Getting US tourists to ‘jump into Ireland’

Tourism Ireland, together with a delegation of 20 tourism enterprises, including Killaloe-based Secret Ireland Escapes, is undertaking a three-city trade and media blitz in the United States this week. The last of the 2014 Jump into Ireland (JITI) events is taking in the key cities of San Francisco, Los Angeles and Seattle. The Jump into Ireland schedule includes a B2B event in each city, showcasing the island of Ireland via a special travel TV show format to the influential American travel professionals in attendance. The events also include an opportunity for networking with influential travel and lifestyle media. Alison Metcalfe, Tourism Ireland’s head of North America, said, “The United States is one of the most important markets for tourism to the island of Ireland and Tourism Ireland has undertaken a busy programme of promotions throughout 2014, to grow American visitor numbers. Our Jump into Ireland sales blitz to San Francisco, Los Angeles and Seattle this week provides an excellent platform …

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From the Middle East to Clare

Tourism Ireland invited a group of tour operators from the Middle East to visit Clare, in advance of attending a B2B workshop with Irish tourism companies in Dublin. The visit was organised to encourage the visiting tour operators to extend the Ireland content of their existing programmes or to include the island of Ireland for the first time in their 2015 programmes. Their itinerary included a guided tour of business and tourism attractions in North Clare, as well as Bunratty Castle. The visitors stayed at Trump International Golf Links & Hotel in Doonbeg. Jim Paul, Tourism Ireland’s head of Australia and developing markets, said, “Tourism Ireland is delighted to bring these influential tour operators to Ireland for the annual New Markets Workshop, which provides such an important opportunity for our Irish tourism partners. Fact-finding visits like this are a valuable element of Tourism Ireland’s overall promotional effort in emerging tourism markets like the Middle East; they provide an excellent opportunity …

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UK group latest to view Clare

A group from the UK are the latest inbound tour operators to visit Clare and the West of Ireland in order to help grow Ireland’s share of the huge, worldwide tourism market. One of the highlights of the tour operator’s time here was a visit to the Cliffs of Moher. Jim Paul, Tourism Ireland’s head of Australia and developing markets, said, “The majority of our overseas visitors come from the core markets of Great Britain, North America and mainland Europe, and while this will continue, it is important that we expand our focus beyond these markets and look to the long-term opportunities presented by ‘new’ tourism markets, which we believe will play an increasing role in the future of the travel and tourism industry. It is therefore crucial that influential operators working in these markets get to experience Clare and Ireland, and the high standard of our tourism offering, at first-hand.”

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Dromoland Castle joins enterprise promotion

Dromoland Castle was represented on a delegation of business tourism enterprises from around the country that took part in a Showcase Ireland promotion in Manchester. The event, organised by Tourism Ireland as part of its push to grow corporate meetings and association conference business, was attended by 40 influential business tourism buyers from Manchester and the north of England. Involving a B2B (business-to-business) workshop and networking opportunities, it proved to be a valuable platform for the Irish delegation to showcase and sell their product and to communicate what is unique about Clare and Ireland as a world-class destination for business tourism. David Boyce, Tourism Ireland’s deputy head of Great Britain, said,“Our new business tourism event provided another valuable platform for Tourism Ireland and our partners to showcase and sell Ireland and to build awareness of our world-class business and conference facilities. The superb meetings, incentive and transport infrastructure on offer, coupled with our distinctive cultural experience, means the island of …

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Americans seek out Clare hot spots

Representatives of some of the top American business tourism companies, as well as journalists from two leading American business publications, are on a fact-finding visit to Clare and Ireland this week, as guests of Tourism Ireland, in conjunction with Irish destination management company, Irish Horizons. The group’s itinerary includes a tour of the facilities at Dromoland Castle; and visits to the Burren, the Cliffs of Moher and Bunratty Castle and Folk Park. The group includes two specialist journalists writing for the business tourism sector in the United States – for the publications Global Traveler magazine and Hotel Management – as well as senior representatives of companies involved in the MICE (meetings, incentive, conferences and events) industry, who organise international conferences, meetings and large-scale incentive events around the world. They are here to discover more about the meeting facilities and accommodation on offer in this part of Ireland, as well as the great experiences business delegates can enjoy here on the …

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The art of hurley making

MILLIONS of people around the world will be reading all about Co Clare, Gaelic games and the art of hurley making – following the visit by travel writers from eight different countries. Invited by Tourism Ireland, the group is made up of journalists from media outlets in Brazil, Germany, Denmark, Spain, Sweden, India, New Zealand and Britain. Their itinerary has been designed by Fáilte Ireland to showcase our special national games and give the visiting journalists a flavour of the fast-paced thrill of hurling and the skill of Gaelic games. Their packed programme saw them visit places like Torpey Hurleys Workshop near Sixmilebridge to see John Torpey and his son, Seán demonstrate the art of hurley making followed by a tour of the Michael Cusack Centre in Carron. They also enjoyed an introductory hurling session with members of the Go Gaelic team, as well as a walking tour of the Burren. The grand finale of their visit was their attendance …

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Finnish blogger in Lahinch

Hundreds of thousands of people in Scandinavia, and elsewhere around the world, are set to read all about County Clare and the Wild Atlantic Way. Finnish travel blogger, Satu Vänskä-Westgarth is taking on the “challenge of her lifetime” – cycling the entire Wild Atlantic Way, or some 2,500 kms along Ireland’s western seaboard over a five-week period. Satu arrived in Lahinch on Tuesday and will spend the next few days exploring and then blogging about what the area has to offer. She will then travel along the coast to Kilkee before continuing to the South West. Tourism Ireland invited Satu to undertake the marathon cycle, to experience our newest visitor attraction and then inspire her readers and followers to come and discover it for themselves. A self-confessed “total newbie when it comes to bike touring or biking”, she has named her adventure, Ride Wild 2014. Her plan is to cycle approximately 100 kms each day, five days a week, and …

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The Banner County set to ‘star’ in Indian travel programme

A major Indian travel TV channel, travelxp HD, has been filming in Clare this week as guests of Tourism Ireland. They were here to record some of the unique experiences that their viewers can enjoy on holiday in this part of Ireland. The travel programme, which will air this autumn, will be seen by more than 10 million viewers across India who have a passion for travel and adventure. During their time in Clare, the crew captured footage at Bunratty Castle and Folk Park, the Cliffs of Moher, Doolin Cave and the Burren Smokehouse. They filmed a surfing demonstration in Lahinch, with Ben’s Surf Clinic, and enjoyed an evening of traditional Irish music in Gus O’Connor’s Pub in Doolin. They stayed at The Falls Hotel in Ennistymon. Jim Paul, Tourism Ireland’s head of Australia and developing markets, said: “We are delighted that travelxp HD agreed to come and film in Clare  showcasing some of the unique experiences Indian holidaymakers can …

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