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Tag Archives: Sports tourism

Ireland underachieving in sports tourism

Ireland is underachieving in its sport tourism potential despite having the capacity to be a major global player, the Shannon Group European Sport Tourism Summit in Limerick, heard this week. According to one of the world’s leading experts on sport market intelligence, Mike Laflin of Sportcal, Ireland ranks just 60th in the world, behind Barbados and Andorra, in terms of attracting major global sport events over the past six years and he recommends the establishment of an agency to devise a ten-year strategy and head-up bidding for major global events. Sport tourism is estimated to be worth €450bn globally and growing at a rate of 14% per annum, compared to wider tourism growth of 5%. Mr Laflin was one of a host of leading international experts who addressed the summit, which is one of the leading global think-tanks on the industry annually. He was joined on the podium by Commonwealth Games CEO, David Grevemberg; Ryder Cup director, Richard Hills, director …

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Looking for a big slice of sports tourism

CLARE sports tourism interests can learn how they can get a slice of the €450bn global  sport tourism industry in a major think-tank with international experts set for Limerick next May. The inaugural European Sport Tourism Summit, which will take place at Thomond Park Stadium on Thursday May 15, will also deliver recommendations that will be presented to Government regarding how Ireland can increase its share of the fastest growing sector in the global travel industry. Organised by W2 Consulting, the Shannon Airport sponsored event, will be attended by over 400 delegates drawn from local authorities, sports bodies, federations, clubs, charity organisations and communities here and abroad. Tourism facts: 35% of domestic tourism in Ireland is attributable to sport Over 30 different sports are participated in Ireland each year The Emerald Isle Classic American Football match at the Aviva Stadium in 2012 was worth an estimated €100m alone to the economy In the UK, the average football fan visiting for …

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